About us

Pluvup

About Us

Our Story

Pluvup fills a gap in the market: between clothes that fall apart after three washes and those that cost a whole paycheck. We're inspired by big-city street fashion to create dresses and outfits that fit well, last, and don't require you to wait for sales.

Our Purpose

We dress women who want to look put-together without overcomplicating their lives: from a work meeting to dinner, from coffee with friends to a weekend getaway. Versatile, easy-to-combine pieces that feel good to wear without needing an endless closet.

Élise Pluvup dress

Close to You

Before adding an item to our catalog, we put it through a simple filter: would we wear it ourselves? We check the cut, the drape of the fabric, and the finishes, and we prefer to have fewer pieces, with each one being worthwhile, rather than adding new items every week just for the sake of it. Your feedback after each purchase helps us decide what stays and what goes.

Quality

We meticulously care for every detail: from initial sketches to fabric selection, including drape and finish tests before a garment reaches the catalog. We prioritize materials with a good feel and cuts that hold up with wear, not just in a photo.

Sustainability

We still have a way to go, but we are moving towards a more responsible way of dressing, both for your closet and for the planet.

Pluvup packaging

CONSCIOUS PACKAGING

We reduce packaging materials and seek simpler alternatives with every shipment.

Pluvup production

CAREFUL PRODUCTION

We work with workshops that meet clear standards for labor conditions.

Durable Pluvup fabrics

GARMENTS THAT LAST

We prioritize fabrics and constructions designed to stay with you for more than one season.

If you have any questions before or after your purchase, write to us at support@pluvup.com: our team responds to every message.